Design Diaries

Real Stories, Strategies, and Trends from the Frontlines

Welcome to my corner of the web. This is a collection of reflections, insights, and behind-the-scenes stories about the creative process in design.

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Fede Abrahams Fede Abrahams

Corporate branding with a digital overhaul

In this blog, I share how applying basic digital branding can significantly impact a boring traditional brand and update it to be more efficient in a demanding digital environment.
Discover how our strategies and creative design upgraded a traditional brand for online success, by updating the use of colors and their layout, we developed the next chapter of their brand and our success story.

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Fede Abrahams Fede Abrahams

A smart UI for easier grocery shopping

"A Smart UI for Easier Grocery Shopping." We delve into innovative user interface design that's streamlining your grocery store visits. Join us on this tech-savvy journey to see how a well-crafted UI transforms the shopping experience.

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